Tasting Room Sales/Wine Educator (Wine Jobs: Wine Retail & Sommelier)

Part Time

  Fulcrum Wines

  Sonoma, California

Fulcrum is a Pinot-centric winery with a long track record of producing superior wines from some of California’s finest properties. We are looking for the right candidate that will create memorable experiences for guests, build sales and consumer loyalty, and provide education about our wines and winery. Primary functions include fine wine sales, guest service, customer education and daily operations of our Sonoma Plaza location.

Fulcrum offers the right candidate the chance to grow in tasting room/ direct to consumer sales and marketing. Position reports directly to the Owner and is part-time and Saturday availability is a MUST . This position would also be needed to work offsite at events and other pouring opportunities.

Highly competitive compensation is hourly (based upon experience) with incentives for wine club sign-ups! 

•  Winery ambassador, sampling and creating a relaxed, but informative experience for our guests.
•  Develops and demonstrates expert knowledge of our winemaking, vineyard sources and wines.
•  Selling wine and promoting the benefits of joining the Wine Club and selling memberships.
•  Transacts sales through our POS system
•  Performs daily inventory and stocks wine and merchandise
•  Participates in special events and pouring opportunities as needed.
•  Processes phone orders and wine shipping orders in compliance with Federal and State regulations.
•  Checks identification as required by state regulation for serving alcoholic beverages.
•  Represents the winery professionally, graciously and enthusiastically.
•  Maintains the cleanliness of the tasting room to ensure a quality customer experience.
•  Open and close the tasting room

•  Outstanding sales skills and must be sales motivated
•  Excellent customer service abilities, able to create a welcoming environment. Focused on exceeding guest expectations.
•  Strong communications skills in person, in writing and on the telephone
•  Computer literate
•  Strong wine knowledge or interest in fine wines is required
•  Reliable, conscientious and must take initiative
•  Experience in a tasting room, luxury retail or fine dining restaurant environment is a plus, but not required.
•  Experience with Wine Direct POS a plus.
•  Able to work evenings, weekends and holidays as needed
•  Able to lift up to 50 lbs.
•  Valid CA driver’s license
•  Over 21 years of age

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