Tour + Tasting Room Lead
(Wine Jobs:
Wine Retail & Sommelier)
Full Time
Kiler Canyon Vineyard
Paso Robles,
California
We are seeking a highly organized, creative, and proactive Assistant Tasting Room Manager to oversee the KCV tasting room and vineyard experiences.
About Kiler Canyon Vineyard:
For over a decade ONX Wines has been an integral part of the Tin City and the greater Paso Robles wine community. ONX is pleased to introduce our long-anticipated brand Kiler Canyon Vineyard. Opening in Tin City, in June of 2025, the Kiler Canyon Vineyard tasting room will offer a robust tasting experience to appointment-driven and walk-in guests, alike.
With the estate vineyard nestled in the sought after Willow Creek District, this ultra-boutique label combines impeccable winemaking techniques with a deep respect for tradition, offering a unique selection of small production wines that reflect the rich terroir of the land. With a commitment to sustainable farming practices, Kiler Canyon Vineyard is on the road to becoming fully organic within the next two years.
Our Ideal Candidate:
- Warm, outgoing, and authentically passionate about wine
- Self-starter who thrives in small, entrepreneurial environments
- Flexible and willing to wear many hats as the winery grows
- Creative, detail-oriented, and eager to contribute ideas
- Team player with a growth mindset
The primary function of this role is to drive tasting room and vineyard experience sales by delivering exceptional guest interactions, promoting our offerings, and converting visits into revenue. The Assistant Manager will often work solo, and is responsible for delivering an exceptional experience for all guests. The ideal candidate is polished, and professional. They are the picture of expertise and hospitality, seamlessly blending knowledge with charm to create an unforgettable guest experience. They possess an in-depth understanding of viticulture, winemaking, and tasting notes, allowing them to educate and inspire guests with confidence and sophistication. In addition to playing a key role in guest engagement, this hybrid role combines front-of-house hospitality with hands-on brand development—ideal for someone who loves wine, people, and creative problem-solving. You will help shape the guest experience while also supporting the
growth of a new and exciting winery brand.
Key Responsibilities:
- Wine Host / Guest Experience
- Warmly welcome guests and lead tastings with confidence, enthusiasm, and deep product knowledge
- Craft memorable, educational experiences that communicate the winery’s story and values
- Run daily tasting room operations, including setup/breakdown, inventory, and point-of-sale processes
- Provide exceptional hospitality during events, private tastings, vineyard tours, and club-member experiences
- Gather guest feedback and insights to help continuously improve the tasting room experience
Marketing + Brand Support
- Act as the on-site “eyes and ears” for the marketing team, sharing guest insights, trends, and opportunities to strengthen brand presence
- Assist with on-site execution of marketing initiatives—including signage, displays, consumer outreach, promotions, and events—ensuring brand consistency and quality
- Support local, community-focused marketing efforts such as collaborations, tourism outreach, and relationship-building with hotels, restaurants, and local businesses
- Contribute ideas for campaigns and experiences that enhance guest engagement and drive traffic
- Provide feedback to the marketing team on guest reactions to promotions, product drops, and storytelling efforts
Operational + Administrative Support
- Assist the Tasting Room Manager with inventory management, vendor coordination, ordering, and basic reporting
- Assist with club shipments, special releases, and seasonal promotions
- Support compliance-related tasks as needed (training provided)
Qualifications
- Must be 21+ years of age
- Must be able to lift 45-50 lbs, frequently
- Must be able to stand for long periods
- Must have reliable transportation
- Must have 3+ years of Wine Industry Experience in high-end wine sales and the ability to demonstrate sales proficiency
- Must have a strong work ethic and positive attitude
- Must be able to multitask and problem solve while maintaining enthusiasm and poise in a fast-paced environment
- Must be a self-starter, self-sufficient, and self-motivated
- Must be able to work holidays, weekends and holiday weekends as required
- Sommelier, WSET, CSW Certification or equivalent experience required
Compensation + Benefits
- Competitive hourly rate ($26 an hour)
- Tips and tasting room incentive opportunities
- Wine allocation sign up bonuses
- Wine bottle commissions
- Opportunities for professional development and WSET/wine education support
- Growth potential as the winery expands
Required Experience, Education, + Skills:
- We seek passionate, enthusiastic individuals who excel in customer service and are committed to creating exceptional experiences
- Wine Knowledge: Strong understanding of wine varietals, regions, and tasting techniques
- Positive Attitude: Maintain enthusiasm, focus, and a positive outlook in all interactions
- Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously
- Strong communication skills, both written and verbal, for customer interactions and team coordination
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Must be able to work holidays, holiday weekends, and events (as scheduled in advance)
Additional Information:
This job description is only a summary of the typical functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. The responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description and other duties, as assigned, might be part of the job.
Kiler Canyon Vineyard is committed to fostering a diverse and inclusive workplace where all individuals are treated with respect and dignity. We prohibit discrimination and harassment of any kind, including but not limited to, discrimination based on race, color, religion, national origin, sex (including pregnancy), age, disability, genetic information, sexual orientation, gender identity or expression, marital status, veteran status, or any other protected characteristic as defined by federal, state, or local law.
Applicants must be authorized to work in the U.S. without the need for visa sponsorship.
How To Apply
Please apply with your resume.
