Sales Manager (Wine Jobs: Sales & Marketing)

Full Time

  California Wineries & Vineyards

  Northern and Southern, California

California Wineries & Vineyards is seeking a sales manager to cover the territory of Northern and Southern California. The right candidate is a well-organized and highly self-motivated individual with a passion for fine wine, sales, and service. Extensive wine knowledge a must.

Our estate vineyard, Tobias Glen, is a Certified Sustainable Vineyard located in Russian River AVA, produces limited production, award-winning Pinot Noir, Rosé of Pinot Noir and Chardonnay.


In coordination with the Owner-Managers (Vice President, President) create and implement strategies to:
• Increase strategic restaurant placements of our wines to grow our presence in front of high-end wine collectors/ connoisseurs
• Communicate the winery’s story and the luxury artisan wines to key sommeliers in the high-end market 
• Manage the sales and the relati onships with key buyers of the on and off-premises channel sales in both Northern and Southern California, visit 30 accounts per week
• Familiarize the sommelier community with the wine portfolio

RESPONSIBILITIES: On and Off Premise Sales

• Develop and implement sales plan to establish our presence in key accounts in California and other states Identify and build a relationship with prominent sommeliers and key buyers in the market

• Identify and target prominent accounts for the portfolio

• Effectively communicate the winery’s unique and personal story as well as the high quality and exclusive nature of the portfolio

• Provide every account with the maximum level of excellence in customer service from the sales to the wine delivery

• Ensure placement and reorders

• Provide training as needed to sales staff of key accounts

• Identify the potential for winemaker dinner keeping in mind the end goal of increasing DTC sales and our exposure to wine collectors

• Provide thorough and timely information to management on all pertinent sales data

• Regularly meet with Owner-Managers in order to maintain a knowledge base of the wines, winemaking philosophy, vintages, new releases, product availability, awards and press

• Work in collaboration with the Wine Club Manager, Vice President, President, to host qualified trade accounts at the vineyard or appropriate venues

• Follow up key buyer’s appointments with personal emails and notes as appropriate

• Maintain market visits & tastings log to update the owners on a weekly basis

• Maintain good expense records with supporting documents


• Work in cooperation with the accountant and the Wine Club Manager to maintain data accur acy and order logistics

• Report to the Vice President and President

• Attend Industry events as directed

•The workweek is Monday to Friday with a possible requirement of up to 20 Saturdays of work a year, may include out of state and international travel

• Keep detail log of samples used

• Review and update sales and marketing materials, develop sales kit for trade and wine writers, wine publications

•Manage and broaden social media marketing strategies


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