Marketing Manager (Wine Jobs: Sales & Marketing)

Full Time

  Sojourn Cellars

  Sonoma, California

Sojourn Cellars is an artisan producer of highly-rated Pinot noir, Chardonnay and Cabernet Sauvignon from the Sonoma Coast, Russian River and Napa Valley appellations. We are a small team working in a fast-paced, high growth, entrepreneurial environment. Our offices and Tasting Salon are located in the town of Sonoma. We are looking for an experienced, full-time Marketing Manager to drive marketing activities, organize and facilitate winery events, and conduct sales.

You will be responsible for driving incremental sales through effective lead management and marketing analytics, managing specialized wine marketing programs, facilitating our PR strategy, managing our website and email communications, planning and executing special events, and helping to develop our newsletters and other marketing collateral. In addition, you will help coordinate our Salon outreach program and conduct wine tastings.

Qualifications
•  Previous email marketing and sales experience a must (Hubspot and Vertical Response specific experience a plus) 
•  Customer management syetem experience (Cultivate Systems experience a plus)
•  Previous event management experience
•  Experience promoting a luxury brand
•  Strong direct-to-consumer sales skills
•  Ability to take initiative and develop innovative marketing strategies and programs
•  Ability to thrive in a fast-paced, sales-driven, team environment
•  Superior verbal and written communication skills
•  Significant project management experience
•  Strong problem-solving and analytical skills
•  Deep experience with Microsoft Office suite and database tools
•  Basic HTML and graphic design skills a plus
•  Proven ability to handle multiple projects and meet deadlines with meticulous attention to detail
•  Google Analytics experience a plus
•  Willingness to roll up sleeves, jump in and make things happen
•  Knowledge of and passion for the fine wine category
•  Works well with a team
•  Bachelor’s degree or higher 
•  Work on weekends and periodic travel required
•  Ability to lift 40 lbs as required

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