Creative Director for Winery/Motorsports Team (Wine Jobs: Management & Administration)

Full Time

  Adobe Road Winery

  Petaluma, California

Adobe Road Winery is an award-winning boutique winery with unique ties to the exciting world of professional sports car racing through its sister company, The Racers Group (TRG). Adobe Road Winery is on a strong uptick and right in the middle of building one of the most epic winery projects in Northern California. The winery team is crafting award-winning wines with over 20 90+ scores this year from noted publications. Sales and production are rapidly increasing and Adobe Road is building a state-of-the-art winery and entertainment complex in downtown Petaluma and right on the riverfront. TRG is one of the top professional sports car teams in North America and has an amazing record of success including seven championships and multiple victories at the 24 Hours of Daytona and the 24 Hours of Le Mans. The owner of both businesses, Kevin Buckler was the lead driver and team leader from the beginning. Both companies are at the top of their game and are extremely “team oriented.” Our team at Adobe Road Winery & TRG exemplify these attributes throughout the production and promotion of our award-winning wines, as well as within the execution of our top level competition racing endeavors. 

The Position 

Reporting to the Chief Executive Officer at our HQ in Petaluma, CA, the Creative Director guides process and production of all design projects and is responsible for the overall quality of work created to support departments within both business entities. The Creative Director will work very closely with the marketing department, winemaker, vinyl department, and parts and service departments to develop engaging and effective packaging, digital collateral and promotional materials. This position requires a multifaceted multimedia designer capable of working at a fast pace while maintaining attention to the finer details. You can help us drive our brand, while bringing your own creativity to the many new ways we’ll need to take the Adobe Road Winery and TRG value propositions to market and continue to evolve these successful family owned brands. 
This is a dream job for the right candidate.

Specific day-to-day activities will include:

  • Digital graphics for web, email and social media campaigns
  • InDesign template modifications for single sheet and multi page brochures
  • Creating and editing websites
  • Trade show marketing collateral including signage, table tents and custom displays
  • Wine label modifications and packaging designs
  • PowerPoint presentations
  • Digital marketing templates for email campaigns (MailChimp)
  • Co-branded partner collateral and apparel designs
  • Some in-house print production duties using Large format HP printer and Xerox 7800 color printer
  • Some video editing 

We are looking for someone who will develop a great understanding of what our products are all about and who our customers are, and then provide beautiful, engaging visuals that express what we do and why it matters. This position would be ideal for someone who loves working on a large variety of projects at once, has strong visual design skills, and is looking for an opportunity to build and drive some renowned brands in some uniquely exciting industries. 

What You Will Be Doing 

  • Manage the creative process from concept to completion for marketing and product assets
  • Translate marketing objectives into clear creative strategies
  • Work closely with upper management in the development and production of all marketing collateral
  • Ensure visual communication and brand standards are met
  • Oversee deliverables, timelines, and production material budgets
  • Create collateral, presentations, diagrams, charts, digital ads, social media graphics, trade show properties and other images for use in both digital and print mediums
  • Design and/or update brochures, white papers, case studies, and more
  • Assist with a variety of marketing-related visual assets that are in line with our visual style guides
  • Work closely with multidisciplinary project teams, particularly winemaker, wine club manager, and automotive vinyl department leads
  • Desire and ability to collaborate with the team on off-hours especially for big projects.

What We Need From You 

  • Strong knowledge of the Adobe Creative Suite (mainly Photoshop, InDesign and Illustrator)
  • Comfortable working in PowerPoint or Google Slides creating collaborative templates and presentations
  • Excellent leadership, communications and organizational skills to maintain a consistently high brand standard
  • Experience in controlling creative budgets and capable of purchasing or utilizing efficient and cost-effective agencies, talent, and tools
  • Willing to roll up your sleeves and “get dirty” when required
  • Experience driving collaborative projects from conception to delivery
  • 3+ years experience in graphic design
  • Strong HTML, CSS, and Wordpress knowledge (You don’t need to be a developer, but need to know your way around the back-end of a website)
  • Ability to juggle various projects while meeting deadlines and maintaining professional composure
  • A keen yet flexible eye for our aesthetic and tone

It Would Be Nice If You Had 

  • IT and/or Cyber-security experience
  • Excellent writing and editing skills
  • A general understanding of strategic marketing initiatives

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