Marketing Coordinator (Wine Jobs: Sales & Marketing)

Full Time

  Share A Splash Wine Co

  Menlo Park, California

The Marketing Coordinator will support the Marketing Director for Share A Splash Wine Co and all associated brands by coordinating a variety of projects including the development and production and administration of sales support collateral (both print and online), event and donation deliverables, press sample coordination and tracking, and fundamental administrative functions.

Responsibilities:

1. Brand Support

  • Maintain and refresh marketing collateral (pos, presentations, etc)
  • Manage inventories and production of brand assets (print and physical)
  • Assist with logistics and execution of release programs (materials, samples, etc.)
  • Assist with new product development and line extension launch campaigns and activities
  • Work with Marketing Director to monitor, evaluate and assess market activities and programs

2. Sales Support (DTC and Sales Team)

  • Coordinate with Sales team to send out samples and marketing collateral
  • TradePulse/VIP lead. Collecting depletion reports from distributors and forwarding to Tradepulse/VIP
  • Supply team with new and revised sales tools and event assets
  • Create new or modify existing collateral to accommodate a specific account, audience or market
  • Provide assistance with direct to consumer email campaign content
  • Coordinate the timely distribution of release materials to distributors and target accounts
  • Maintain DropBox accounts and brand files

3. PR & Social Media

  • Manage key scoring publications tracker, coordinates samples and collateral for press
  • Coordinate wine sample delivery for critics, events and sales
  • Coordinate and support winemaking teams & sales teams for on & offsite tastings

4. Event & Donations

  • Collaborate in the development of events strategy to maximize brand exposure and maximize customer and consumer connectivity
  • Manage event registration, logistics and execution
  • Assists with vetting event and donation requests by brand, in accordance of standards
  • Manage paperwork and execution
  • Coordinate development of donation packages and approval
  • Manage inventories and production of company assets
  • Update key industry sites and platforms (Sevenfifty, Delectable, etc)
  • Maintain website and network updates (product sheets, label and bottle images, pos)
  • Ensure accurate listings of brands in accordance to standards - events, websites

Qualifications & Specific Skills:

  • Proven high quality and high efficiency output (deliverables)
  • Proficient in Microsoft Office with preferred proficiency in Adobe Creative Office Suite, Photoshop, video and other key multimedia programs
  • Foundational knowledge of various marketing disciplines, in the wine industry preferred
  • Excellent written and verbal communication skills
  • Highly professional skilled performer capable of converting ideas to execution
  • Precise organizational skills-meticulous about the details
  • Demonstrated ability in managing workflow
  • Flexibility to work weekends and off hours when needed
  • Ability to lift and carry a 9.0 liter case of wine

General Qualities

  • Quality and performance driven, seeks perfection with a keen eye for detail. Sense of urgency and solution oriented
  • Professional demeanor and ability to communicate effectively with all levels of employees and external contacts
  • Excellent verbal and written communication skills
  • Ability to work well under pressure and effectively in a team environment
  • Ability to manage multiple work assignments simultaneously
  • Excellent interpersonal skills
  • Ability to work independently with strong time management capability
  • Honesty and integrity of the highest level
  • Wine industry knowledge and experience highly desirable
  • Position is located in Menlo Park, CA 

 

We offer a very competitive compensation package and benefits program, including health, vision, dental and 401(k).

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