PR Account Executive (Wine Jobs: Sales & Marketing)

  Benson Marketing Group LLC

  New York, California

Benson Marketing Group is a leading marketing agency providing PR, social media, digital marketing, trade promotions and brand consulting services. It is the only wine and spirits-focused marketing agency with offices in New York City, Napa Valley and Lyon, France. The agency has an international client roster spanning from California to France, Spain and Portugal. 

The agency’s focus on integrated wine marketing allows for seamless trade and consumer campaigns using social media networks, digital tools, promotions, and press coverage. Clients benefit from working with cross-functional account teams, all in one company, and the opportunities that arise by working with a well-connected, creative agency with a reputable client roster. This combination of industry focus and service integration is unique in the wine category. It is a key reason Benson’s average client engagement exceeds four years.

Nature & Scope of Position

Take your career to the next level! Benson is looking for a motivated, self-directed professional looking to develop his or her spirits and wine media relations and marketing skills in a dynamic, collaborative work environment. Through the agency’s work, the winning candidate will gain exposure to a broad range of domestic and international spirits and wine brands, and will expand his or her professional skills in not just PR but other facets of marketing. 

If you are insatiably curious about wine and spirits -- as well as marketing strategy and tactics – this is the right place for you.

This position has a primary focus on Public Relations but with some evolving responsibilities in social media, events, and trade promotions depending on skills, interest and workload. Tasks include creating writing and pitching story ideas, coordinating and attending events, writing press materials, and other responsibilities associated with a PR position. This is not an entry level position, and some domestic and international travel may be required (less than 10%).

Required Qualifications

Candidates should not send a resume if they do not meet these criteria: 

• Required: 2-3 years of experience in press relations; agency experience and/or wine and spirits experience preferred; 

• Top 5% in oral and written communications skills—strong writing skills required;

• A creative thinker 

• Demonstrated experience with metrics and reporting results;

• Fluency in creating visually appealing reports in PowerPoint, Excel or other tools as required;

• Fluency in French and/or Spanish is a plus;

• Desire to develop and broaden marketing and communications skills; 

• Familiarity with social networks and digital media; 

• Valid drivers license; 21 years or older required (for wine purchasing);

• Must be able to lift 40 pounds. 

Desired Personal Attributes

• Professional, positive attitude, a team player 

• Tenacious, unflappable, not easily discouraged

• An outgoing personality accustomed to proactive communications with staff and clients

• Resourceful, solutions-oriented, flexibility to handle shifting priorities

• Well-organized, detail oriented style, with proven time management skills. 

Compensation: Competitive compensation package based on skills and experience -- includes 401k program, medical insurance, generous vacation policy, sabbatical policy, etc.

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