Assistant Tasting Room Manager (Wine Jobs: Wine Retail & Sommelier)

  Benziger Family Winery

  Glen Ellen, California

The Wine Group is one of the top leaders in the wine industry.  As a privately held management-owned company with 14 wineries in California, New York, and Australia, we thrive to win with exceptional people who share our values.  We produce many well-known brands including Franzia, Cupcake, Chloe, Flip Flop, Save Me San Francisco, Insurrection, Concannon, Benziger and Imagery.  We are a successful company looking to employ talented individuals on our team who are self-motivated, positive and energetic.  If this sounds like you, we encourage you to apply!

JOB SUMMARY

This position is responsible for the total customer experience in the Benziger Family Winery Tasting Room, delivering on the sales and club acquisition goals while providing best-in-class service in a high volume, customer centric environment. 

ESSENTIAL FUNCTIONS

• Meet/Exceed sales goals: Wine & non-wine merchandise
  • Drive volume and margin while managing product mix
  • Increase average sales & bottle price per visitor
  • Upsell guests from main bar into elevated tasting experiences
• Cultivate a high performing sales organization
  • Recruitment, training and motivation
  • Mentor and review supervisors and staff
  • Develop and implement effective sales incentives
  • Manage an efficient labor budget
• Develop effective sales promotions and policies (in conjunction with cross-functional teams)
  • Floor promotions & discount policies
  • Wine Club, Events & Seasonal programs
• Increase customer acquisition
  • Wine club member acquisition & Name/email capture
• Execute best-in-class wine club, tour and tasting experiences
  • Customer satisfaction & loyalty
  • Elevate staff’s wine knowledge, specific to Benziger Family Winery and general wine knowledge where appropriate (i.e. Burgundy, Bordeaux, etc.)
  • Ensure sales staff understands and communicates brand messaging
  • Ensure appropriate staffing/schedules

OTHER FUNCTIONS

• The Assistant Tasting Room Manager will be expected to be a leader in the following areas:
• Managing and coordinating all daily consumer facing activities on property, including guest services and tastings
• Driving sales and club acquisition results within all sales and experience venues (i.e. tasting rooms, seated tastings, other on-site tasting spaces and tours)
• Remaining focused on sales and margin, while not losing focus on customer experience
• Recognizing how to match the diverse individual customer types with the customer experiences that will deliver the greatest margin for the company
• Assembling a high performing staff and providing the training and motivation required to drive success
• Setting high standards and holding staff accountable to those standards
• Collaborating and working well within the overall retail sales team management that includes the Imagery Estate Winery Tasting Room Manager, Hospitality Manager, Direct Marketing Manager, Retail Brand & Merchandising Manager, Tour Manager, Director of Sales and Hospitality and the V.P. of Sales
• Developing and building partnerships within the company, including Hospitality, Direct Marketing, Marketing, Winemaking/Production and Accounting, as well as the community
• Identifying successful strategies and developing and implementing tactical plans in order to impact change when needed
• Understanding and identifying with sales reporting
• Reporting to this position: Full-time and part-time tasting room staff
• Retail Operations; Opening and closing, cash management, etc.

This job description reflects management’s assignment of general functions; it does not restrict the tasks that may be assigned.

QUALIFICATIONS

• Must be 21 years of age
• College degree in retail/business management or hospitality, or equivalent experience strongly preferred 
• Must hold a valid driver’s license
• Minimum two years of prior relevant tasting room retail, direct to consumer sales and management experience required
• Must be available to work weekends, special events and holidays
• Excellent communication, organizational and interpersonal skills are a must
• Superior customer service skills and service driven
• Friendly, positive and professional disposition when dealing with guests, vendors and team members
• Demonstrated ability to multi-task, follow-up and work in a fast pace environment under pressure
• Must have strong attention to detail
• Pro-active and thorough in completing existing tasks and pursuing new assignments
• Ability to work independently with minimal direct supervision
• Demonstrated reliability, punctuality, and adherence to all safety regulations and operating procedures
• Maintain a professional appearance at all times
• Enthusiasm for wine and interest in expanding expertise

PHYSICAL DEMANDS

• Must be able to frequently lift and carry weights of up to 40 pounds at varying frequencies
• Ability to operate various types of machinery to include, but not limited to, lift trucks, hand trucks, dishwashers etc.
• Ability to perform tasks requiring bending, stooping, standing, and twisting in the performance of various tasks
• Ability to stand for long periods of time

The Wine Group is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

How To Apply

https://chj.tbe.taleo.net/chj04/ats/careers/v2/viewRequisition?org=TWGLLC&cws=37&rid=2108

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